Frank Shaw is an employee owned architecture and design consultancy with over 50 years of experience delivering spaces that create real change. Working across sectors including education, industrial, residential, workplace and healthcare, the practice combines architecture, masterplanning, interior design and sustainability expertise with a practical and collaborative approach to complex projects.
As part of a wider rebrand led by The Purpose Designers, Crush Pixels was commissioned to develop the new Frank Shaw website through a fully bespoke WordPress build.
The project focused on modernising Frank Shaw’s online presence while showcasing the practice’s experience, sectors, projects, and people through a clean, flexible, and easy to manage platform.
The new website balances over 50 years of architectural heritage with a more modern digital experience designed to support the next stage of the practice’s growth.
The website was developed as a bespoke WordPress build focused on flexibility, performance, and long term usability.
Custom content structures, reusable layouts, and tailored editing experiences were built throughout the website to make managing content as straightforward as possible for the Frank Shaw team. Using flexible content blocks and custom fields, key areas such as projects, insights, sector pages, and team content can now be updated internally without relying on developers for day to day changes.
Performance, accessibility, responsive layouts, and SEO best practices were also prioritised throughout the build to ensure the website performs well across all devices and search engines.
Alongside the redevelopment of the website, Crush Pixels also helped manage the transition from Frank Shaw’s previous legacy WordPress website.
The existing site had built up years of indexed content and search visibility, so careful planning was required around redirects, staging, launch workflows, and SEO migration to help ensure a smooth transition to the new platform.
A key focus of the project was improving how Frank Shaw presents its sectors, services, and project work online.
Large project imagery, clean layouts, subtle motion, and considered typography help create a professional digital experience that reflects the quality of the Frank Shaw brand while keeping the content easy to navigate and explore.
Alongside the build itself, Crush Pixels also provided training, support, and a bespoke digital Wiki to help the Frank Shaw team confidently manage the website following launch.
Step by step guidance was provided for updating projects, publishing insights, managing team pages, and editing key website content, helping ensure the platform remains approachable and easy to maintain long term.
The new website gives Frank Shaw a modern, flexible platform that better reflects the quality of the practice and makes managing content far simpler internally.
Move the slider on the image below to see the changes made to the website.
